Incredible Technologies Living Up to its Name

Posted on April 22, 2010 at 5:00 AM UTC

With a 25-year history focused on setting trends in digital entertainment, Incredible Technologies has once again showcased their spirit of innovation to the world. On April 9, 2010 the company received word that its casino gaming innovation, Versatile Volatility™, had been named to Casino Journal Magazine's Top 20 Most Innovative Gaming Technology Products Award for 2009.

"Our dedication to innovation has earned us many awards in the past," said Elaine Hodgson, President and CEO of IT. "Our drive to innovate put us on the map in the amusement industry and to be recognized in this early stage of our casino game rollout is inspiring to our entire development team. We believe Versatile Volatility will be an engaging experience for Magic Touch players and profit-driving for our operators."

Versatile Volatility is a gaming math innovation available on IT's new video slot, poker and keno system, Magic Touch® (Class III). The novel concept allows Magic Touch slot themes to be configured with multiple volatility levels, as well as with a high degree of resolution in hold percentage. The technology empowers operators and players with the ability to personalize their gaming destinies, giving them what they covet most – control.

As a finalist, Versatile Volatility is eligible to be named as a Platinum, Gold, Silver or Attendee Choice Award at the Gaming Technology Summit on May 25-26 at the Green Valley Ranch Casino and Resort.

Results will be posted here at


Top 20 Most Innovative Gaming Technology Products Winners Announced

LAS VEGAS (April 9, 2010) – Casino Journal is pleased to announce the winners of its Top 20 Most Innovative Gaming Technology Products Awards for 2009. These companies and their products will be profiled in the May issue of Casino Journal.

"Casino Journal is honored again to be able to showcase the best minds in gaming industry technology," said Charles Anderer, publisher, BNP Media Gaming Group. "It's always a thrill to see the industry's spirit of innovation in action. And the large field of entries for this year's contest certainly is a testament to the vitality of that spirit. Our winners deserve special congratulations this year. The competition was intense."

The Top 21 winners are (in alphabetical order):

Company Product
Aristocrat Technologies, VERVE cabinet
Aruze Gaming America, Context Sensitive Buttons
Bally Technologies, Bally ALPHA Elite Cash Spin with U-Spin and Interactive Reels
Bally Technologies, Bally Business Intelligence
Bally Technologies, Bally Command Center
BIS², gameVIZ
Casino Data Imaging, iGuide Wayfinder Plus
GameLogic Inc., PlayAway on Facebook
Gaming Laboratories, International GLI Link
Incredible Technologies, Versatile Volatility
International Game Technology, MegaJackpots Center Stage Series
International Game Technology, The IGT DynamiX Solution
International Game Technology, REEL Edge Slots
NICE Systems, NICE Inform
Shuffle Master, i-Table for Specialty Table Games
SkyWire Media, SkyWire Media Coupon Connect
Tangam Systems, TYM- Tangam Table Games Yield Management
TCSJOHNHUXLEY, Double Action Roulette
Walker Digital Gaming, Perfect Pay on Walker Digital Gaming's Smart Baccarat Table Network
Walker Digital Gaming, Elite Baccarat on Walker's Perfect Pay Smart Table

A panel of expert judges evaluated more than 80 entries from industry vendors showcasing their newest, most creative products and services to decide Casino Journal's Top 20 Most Innovative Gaming Technology Products Awards for 2009. The judges were:

  • Blake Cumbers, vice president of development, Boyd Gaming, Las Vegas, Nev.
  • Jay Fennel, principal, Pfie Gaming Consulting, Las Vegas, Nev.
  • Troy Simpson, senior vice president of innovation, Barona Valley Ranch Resort & Casino, Lakeside, Calif.
  • Gregg Solomon, chief executive officer, Motor City Casino, Detroit, Mich.

This year's Top 20 actually includes 21 products, as two companies tied to land their product on the coveted list. Fifteen different companies in all made the Top 20, making this one of the most diverse lists in the contest's history.

Both Bally Technologies and International Game Technology landed three products on the list, while Walker Digital Gaming and TCSJOHNHUXLEY also showed their prowess, with each garnering two spots.

The Top 20 winners will be honored and plaques will be awarded at the Wednesday keynote luncheon at the eighth annual Gaming Technology Summit, slated for May 25-26, 2010, at the Green Valley Ranch casinor/resort in Las Vegas.

The winners of the Platinum, Gold and Silver Awards, along with the winner of the contest's Attendee Choice Award, also will be announced at the luncheon. Show attendees will vote during the Summit for the Attendee Choice Award winner, selecting from among the Top 20 winners.

These top four award winners also will be featured in the July issue of Casino Journal. Register for the Gaming Technology Summit at The Gaming Technology Summit is presented by BNP Media Gaming Group, publishers of Casino Journal, and WhiteSand Consulting.


Casino Journal is published by BNP Media Gaming Group. For more information, visit

Media contact: Charles Anderer, Group Publisher, Gaming, BNP Media, (718) 432-8529,

Tags: innovation